Codes and conventions of contemporary music videos

There are essentially 3 types of conventional music videos:

1. Performance based I.e: Live band performance

• JLS
• Arctic monkeys
• Kasabian
• Take that
• Beyonce
• U2

2. Narrative based where a story line is evident

• Beyonce

3. Abstract/ artistic music videos creative artostic music videos

• Radiohead
• Fatboy slim
• The verve

Most videos are however a combination of both (1) performance and (2) narrative in a traditional sense.

Liven performance based are traditionally a bad idea and thw synchrnisation becomes a real problem

The best way to make a music video tips

• Either make it completely abstract/ artistic with no performances
• If you are going to have a live peformance have your artist mime the song in at least 5 well lit locations.
• Make sure they mime the song from start to finish
• Take 5 separate scene sequences and assemble them on the 5 different timelines on Adobe Premiere
• Cut the video to the beat of the music as this should give you at least a rough cut of a performance in 5 different locations